Marketing Generalist (m/f) 60%

Your area of responsibility

• Content Creation: Editorial preparation and creation of content tailored to specific target audiences for newsletters, websites, intranets, and social media channels
• Digital & Web: Managing our digital touchpoints (website, intranet, microsites, online store) and ensuring CI/CD
• Event Management: Assistance with the planning and organization of client events, trade shows, and incentive programs
• Media Relations: Proactive media monitoring and professional handling of media inquiries
• Sales Support: Collaborating with the sales team (B2B) and intermediaries to create sales materials
• Document Management: Review of banking documents (forms, brochures) in accordance with compliance guidelines
• Performance: Monitoring relevant KPIs and identifying optimization measures
• Cross-functional collaboration: Coordination with departments such as Finance and other functional units

Our requirements

• Education: Completed advanced training in marketing (HFiHFP, Certified Marketing Specialist, or equivalent)
• Experience: At least 3 years of professional experience in B2B marketing with a focus on digital media. Experience in the banking or finance sector is a definite plus
• Languages: Native German speaker; business-level English; knowledge of French is a plus
• Skills: Proficiency in MS Office and content management systems (preferably Adobe Experience Manager), as well as basic knowledge of Adobe Creative Cloud

Your workload

60 %

We offer

A stable environment where you can apply and further develop your personal skills. The work environment is modern, and the work schedule is flexible.