Job offer

Marketing Lead - Everyday Banking

The position of Marketing Lead - Everyday Banking at NatWest Group in Manchester offers the opportunity to develop communication and customer engagement strategies and support customer marketing communications and activities. The role requires experience in marketing, great influence, and the ability to translate insights and data into compelling strategies.

Job description

Our people work differently, depending on their job and needs. From hybrid work to flexible hours, we have many options that help our employees thrive. * For a strategic and creative thinker, this is a valuable opportunity to develop communication and customer engagement strategies. * You will play a key role in developing customer marketing communications and activities to support our marketing strategy.

What you will do

This role will involve representing our marketing function in key stakeholder discussions on a robust agenda. You will build relationships with key stakeholders in the retail finance, everyday banking team, and other marketing teams to represent the company's priorities, products, and offerings internally and externally. * You will understand your segment's priorities, aspirations, and commitments in order to translate them into strategies and meaningful goals. * You will support the marketing teams in creating a strategic narrative and plans that support the overall brand strategy. * You will lead and execute marketing briefings at all campaign stages. * You will work with our strategy partners to ensure our activities reflect business needs and learn through testing and evaluation.

The skills you need

We are looking for someone with solid marketing experience. In addition to great influencing skills, you should: * Have experience in leading brand or customer marketing campaigns. * Have the ability and influence to translate insights and data into compelling strategies that support value creation and business needs. * You should also: * Have experience in budget management. * Have knowledge and application of marketing strategies, models, and practices.

Your advantages

Here is a brief overview of your salary package and vacation entitlement if you accept the role. We offer a wide range of benefits to support you in your working life and beyond. * Your salary package: £65,280, total benefits package. * Your vacation entitlement: 30 days, annual leave. * 3 days, volunteer work. * 3 days, training.

Job details

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