Job offer
Online Marketing Manager
BTV Vier Länder Bank AG is looking for an Online Marketing Manager to analyze performance channels, monitor KPIs, and develop optimization strategies to increase visibility and conversion rates. The ideal candidate has experience in performance marketing, knowledge of online marketing tools, and an analytical, structured, and creative approach to work.
Tasks
- Visibility in AI Systems
- Analyzing performance channels, monitoring KPIs, and identifying optimization measures
- Optimizing Landing Pages to Increase the Conversion Rate
- Responsible for budget planning and control, and working closely with internal stakeholders and external agencies
Requirements
- A bachelor's degree in marketing, communications, or business, or a comparable qualification
- Several years of experience in performance marketing, with a focus on search engine and online marketing
- Work confidently with platforms such as Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, and Teads
- Proficiency in using web analytics and SEO tools (e.g., Matomo, GSC, Screaming Frog, Ahrefs)
- Interest in AI, content, and new technologies (GEO), as well as proficiency in Word (Content Profi and above)
- An analytical, structured, and creative approach to work, as well as team spirit and strong communication skills
We offer
- A minimum gross monthly salary of 3,710.56 EUR (full-time)
- Compensation based on qualifications and experience
- An inclusive work environment as an employer, open to everyone
Job details
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