Product Manager, Numbers & Savings

Tasks

In this exciting role, you will play a key role in building customer loyalty across generations and will be responsible for our in-house loyalty programs. You will also actively contribute to product analysis and the optimization of our service offerings.

• Management and administration (including testing) of loyalty programs, including the analysis of customer needs, behavior, and preferences, in order to create personalized loyalty offers and services.
• Further development of existing services within these programs to increase customer loyalty, promote cross-selling opportunities, and improve internal efficiency in collaboration with the project team
• Planning and executing marketing campaigns and promotions as part of loyalty programs, as well as conducting market research to ensure that the programs are always aligned with market trends
• Establishing and maintaining partnerships with external partners to offer additional benefits and rewards to customers
• Close collaboration with other departments, such as Sales, Marketing & Communications, and IT, to ensure the smooth operation of the loyalty program and to support specific product areas within the existing "Zahlen & Sparen" portfolio, as well as to develop and implement new solutions

Requirements

What you bring to the table:

We offer

We live by our four principles: focusing on the right issues, seeing new opportunities in change, engaging with others as equals with a sense of commitment, and driving our bank’s development with heart and passion.