Digital Marketing Specialist

Votre profil

• 5 to 7 years of experience in the digital ecosystem (digital marketing, e-commerce, web performance, SaaS, marketplace)
• CAS in Digital Marketing or equivalent training
• Proven experience with AEM (content management), landing pages, forms, Adobe Target (testing, personalization), and Adobe Analytics (performance monitoring and tracking)
• Excellent understanding of the entire conversion funnel (acquisition, conversion, retention, re-engagement) and implementation of digital campaigns (newsletters, forms, SEO/SEA)
• Ability to collaborate effectively with multidisciplinary teams (communications, marketing, IT, service providers) and to communicate with non-technical stakeholders
• High degree of autonomy, proactivity, attention to detail, and a strong sense of responsibility
• Analytical mind and ability to prioritize
• Digital curiosity and a strong sense of internal service
• Excellent knowledge of English; German is a plus