Behavioral Economics – How Our Thinking Skews Our Decisions
Your benefits:
You'll gain a better understanding of what influences your decisions and learn to recognize common cognitive biases early on. This will help you strengthen your critical thinking skills, reflect more consciously, and make more purposeful decisions in both your professional and personal life.
What you can expect in the seminar
This seminar will give you a thorough understanding of behavioral economics. You’ll learn how psychological factors, cognitive biases, and social influences shape your decisions—and how you can apply this knowledge effectively in both your professional and personal life.
Key topics:
- Introduction to Behavioral Economics
- Cognitive biases such as loss aversion, confirmation bias, and the anchoring effect
- Decision Architecture: How Contextual Factors Influence Behavior
- Nudging: Gentle nudges for better decisions
- Emotions and Intuition in the Decision-Making Process
- Case studies from business, marketing, and everyday life
- Strategies for Reflecting on and Improving One's Own Decisions
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