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Senior Expert Marketing Effectiveness and Performance 100% (f/m/d)
Julius Baer sucht in Zürich einen Senior Expert Marketing Effectiveness and Performance, der für die Entwicklung von Strategien, die Messung der Kampagnenwirksamkeit und die Optimierung der Marketingleistung verantwortlich ist.
Responsibilities
- Measure campaign effectiveness and ROI
- Generate actionable insights and recommendations
- Lead performance reporting and dashboards
- Drive test-and-learn and continuous improvement
- Influence decision-making through evidence-based recommendations
- Collaborate across marketing teams and agency partners
Your Profile
- Bachelor's degree in Marketing, Digital Media, Analytics, Business Administration or a related field
- Additional qualifications in Marketing Analytics, Data Science, Market Research are an advantage
- Fluent in English, German is a plus
Technical Skills
- Expertise in marketing effectiveness measurement and campaign performance evaluation
- Strong analytical and data interpretation skills
- Experience with analytics, visualisation, and reporting tools (e.g., Adobe Analytics, Google Analytics, Tableau)
Personal Skills
- Strategic thinker with a hands-on approach
- Strong stakeholder management and communication skills
- Collaborative and influential across functions
- Results-oriented, proactive, and accountable
Jobdetails
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